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Personalization platform

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Personalization platform

A personalization platform that allows you to send highly targeted messages and experiences to specific traveler segments, based on real behavioral data. The system uses detailed search filters (number of people, presence of children, destination, dates, etc.), along with data such as user location obtained by IP address and other signals, to create individualized marketing campaigns and experiences. This information integrates with your CRM to enrich profiles and automate interactions, allowing you to modify and run campaigns without constantly relying on external support.

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Product Features

  • Dynamic user segmentation — groups travelers by multiple attributes (dates, destination, number of people, interests).
  • Personalized messages per channel — allows you to communicate offers through multiple channels (e.g. web, email or push).
  • Campaign automation — automatic activation of messages based on behavior and triggers.
  • Control panel and results — metrics and dashboards to measure impact and optimize campaigns.

Learn about their product through an interview with HotelSAAS

At HotelSAAS, we put ourselves in the hotelier's shoes and ask them everything you need to know so you can decide if you really need their product.

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