The Hotels Network is an innovative technology company that works with more than 19,000 hotels around the world, providing them with a platform for direct channel growth. Its suite of integrated tools and analytics allows hotel brands to attract, convert and connect with guests during the booking process.

Its tools include a price comparator, an advanced personalization platform and Oracle, a product that uses machine learning to predict the behavior of website visitors and automatically personalize the message and offer for each user. BenchDirect, its latest product launch, is the first hotel benchmarking tool and provides hoteliers with never-before-seen competitive data, completely changing the rules of the game. With BenchDirect Destinations, this data is now also available to tourist destinations, allowing them to compare their performance with other destinations and take the necessary actions to enhance growth.

The company's mission is to improve the booking experience and provide transparency to both customers and hotels.