Software
Software
Software
Service
Software
Hardware
Lead generation
Sales
Lead generation is a service designed to capture potential customers interested in a hotel's products or services. It can be targeted at different segments, such as events, weddings, wellness, corporate (MICE), gastronomy, getaways, or personalized offers.
Advantages
More leads with less internal effort: Increase your sales opportunities without overloading your sales team.
Precise segmentation by customer type: Customized campaigns for weddings, corporate events, wellness, romantic getaways, etc.
Continuous campaign optimization: Progressive improvement in cost per lead and contact quality.
Access to advanced lead acquisition technology: Automation, lead scoring, remarketing, and AI optimization.
Greater digital visibility for your hotel: Increase brand recognition while capturing leads.
Acceleration of the sales process: The lead arrives more qualified and receptive to booking.
Measurable and traceable results: Clear reporting on CPL, conversion rate, ROI, etc.
Adapt to the hotel's seasonality: You can activate campaigns only when you need more business.
Improved conversion rates for events or groups: Ideal for hotels with MICE offerings or event spaces.
Alignment with your business strategy: Adapts to the hotel's objectives: loyalty, market expansion, repositioning, etc.
Features
Design of a customized acquisition strategy : Adapted to the hotel's target customer type.
Advanced audience segmentation : By interests, location, type of business, socioeconomic level, etc.
Creating optimized landing pages or forms : With clear calls to action focused on conversion.
Execution of campaigns on digital channels : Google Ads, Meta Ads, LinkedIn, email marketing, etc.
Lead scoring and contact qualification : Automatic classification based on quality and interest.
Automating responses or follow-ups : To avoid losing any hot leads.
Integration with the hotel's CRM (if applicable) : For agile management and commercial monitoring.
Periodic delivery of qualified leads : Weekly or daily reports with new contacts.
Results and ROI Report : With clear metrics: CPL, leads obtained, CTR, conversion rate, etc.
Possibility of campaigns with specific objectives : For example, capturing leads for events on specific dates or specific promotions.
