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Digital transformation consulting
Consultancy
Digital transformation consulting for hotels is a specialized service that helps all types of accommodations—from independent hotels to chains—digitise their operations, integrate appropriate hotel technology, and improve efficiency in every department. Through a personalized assessment, this consultancy identifies opportunities for improvement, recommends tailored technological solutions (such as PMS, RMS, booking engines, or financial management systems), and supports the hotel in their implementation. The goal is to streamline processes, reduce costs, improve the guest experience, and prepare the hotel to compete successfully in an increasingly digital environment.
Advantages
Improve operational efficiency across all departments: Help review and optimize internal processes in areas such as reception, housekeeping, marketing, and administration so everything runs more smoothly and orderly.
Reduce costs and time in key hotel processes: By automating repetitive tasks and eliminating inefficiencies, the hotel saves resources and can dedicate more time to guests or strategic tasks.
Identify opportunities for automation and digitalization: Identify which tasks can be managed with technology (online check-in, time tracking, BI, etc.) to move toward a more modern and profitable model.
It offers a customized technology roadmap: It's not about applying generic solutions, but rather designing a tailored plan with clear priorities and realistic implementation phases, tailored to the type of hotel.
Facilitates the integration of compatible systems and tools: Ensures that the chosen technologies (PMS, RMS, channel manager, booking engine, etc.) connect to each other to avoid duplication and loss of information.
Enhance the customer experience through more agile processes: A more digital hotel enables faster and more personalized services, such as frictionless bookings, smart upselling, and omnichannel communication.
Improves analytical and decision-making capabilities with real-time data: Allows the hotel to rely on real, up-to-date data to adjust prices, manage inventories, or make strategic decisions.
Increases competitiveness compared to other hotels in the sector: Staying up-to-date with technology allows you to differentiate yourself, attract more demanding customers, and optimize your hotel's positioning compared to its competitors.
Eliminate reliance on manual processes or outdated tools: Replace spreadsheets, paperwork, or disconnected systems with modern digital solutions that reduce errors and increase control.
Provides an expert, objective, and neutral perspective on market solutions. The consultant analyzes the hotel's needs without any commercial interest in a specific provider, offering an impartial recommendation based on experience.
Features
Initial digital audit: A comprehensive review of the hotel's current status in terms of technology, processes, and tools used, identifying strengths and areas for improvement.
Departmental Diagnostics: Detailed analysis of each area of the hotel (reception, reservations, F&B, housekeeping, sales, etc.) to identify specific needs and digitalization opportunities.
Defining technological and strategic objectives: Establishing clear and realistic goals, such as increasing revenue, reducing costs, improving data control, or automating processes.
Creating a personalized roadmap:
Creating a step-by-step plan that outlines which tools to implement, in what order, and with what priority based on the hotel's profile and capacity.Selection of vendors and technology solutions: Objective recommendation of the most appropriate systems (PMS, RMS, CRM, BI, etc.), taking into account compatibility, budget, and scalability.
Systems integration consulting: Technical guidance to efficiently connect different technologies and ensure data flows correctly between them.
Support throughout the implementation process: Active support for launching new tools, validating configurations, and providing basic training for the hotel team.
Impact assessment and results monitoring: Measuring progress, comparing it with established objectives, and making possible adjustments to the technological strategy over time.
Team training and awareness: Clear explanation of the changes to staff to facilitate technological adoption and ensure the success of the internal transformation.
Continuous support throughout the consulting period: Resolving questions, reviewing decisions, and providing strategic support at every stage of the process to avoid blockages and maintain focus.
